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  • The Hashtag Strategy That Actually Works for Salons — Learnings from Korean Salons

    The Hashtag Strategy That Actually Works for Salons — Learnings from Korean Salons

    Instagram just changed the rules. Here’s what you need to know. Big update (December 2025): Instagram now limits hashtags to 5 per post. The days of stuffing 20-30 hashtags are officially over. This changes everything — but most salons haven’t caught up yet. We recently…

  • The Anatomy of a Perfect Salon Instagram Bio — Learnings from Korean Salons

    The Anatomy of a Perfect Salon Instagram Bio — Learnings from Korean Salons

    Your bio has 3 seconds to convert a visitor into a booking. Most salons waste it. Here’s how to fix yours. We recently audited top Korean hair salons in Singapore on their Instagram presence. One thing became clear almost immediately: you can predict how well…

  • 10 Story Highlights the Best Korean Salons in Singapore Use

    10 Story Highlights the Best Korean Salons in Singapore Use

    Your Instagram Highlights are a mini-website. Here’s what the top performers include — and what you’re probably missing. We recently audited top Korean hair salons in Singapore on their Instagram presence. One pattern jumped out immediately: the gap between top performers and struggling salons often…

  • What Your CNY Beauty Choice Says About You

    What Your CNY Beauty Choice Says About You

    Your CNY look isn’t just a look — it’s a statement. Whether you planned it for weeks or threw it together in 10 minutes, it says something about you. Here’s 6 beauty personalities. Find yours. 1. The Planner You booked your lash appointment in December.…

  • 10 CNY Nail Designs for Every Personality

    10 CNY Nail Designs for Every Personality

    Your nails say more about you than your outfit does — at least at the CNY dinner table where everyone’s looking at your hands while you’re dealing cards or grabbing bak kwa. Here’s 10 CNY nail looks. Find the one that matches your energy. 1.…

  • YOUR LAST BEAUTY APPOINTMENT BEFORE CNY: WHAT TO BOOK AND WHEN

    YOUR LAST BEAUTY APPOINTMENT BEFORE CNY: WHAT TO BOOK AND WHEN

    Let’s be honest. You probably didn’t start prepping for Chinese New Year 8 weeks ago. Most people don’t. Life happened, December flew by, and now CNY is 2–4 weeks away. Good news: you don’t need a 12-step skincare transformation. You just need to make your…

  • Men’s Skincare in Singapore: Best Treatments for Male Skin

    Men’s Skincare in Singapore: Best Treatments for Male Skin

    Skincare isn’t just for special occasions.And it’s definitely not just for women. More men are paying attention to their skin—not to look “done,” but to look healthy, fresh, and put together. Still, skincare advice often feels confusing, overly complicated, or not designed with male skin…

  • Laser Hair Removal: Everything You Need to Know

    Laser Hair Removal: Everything You Need to Know

    You’ve probably heard about laser hair removal from friends, salons, or Instagram reels promising smooth, hair-free skin.It sounds convenient. It sounds long-term.But it also raises a lot of questions. Is it safe?Does it hurt?Does it work for everyone? If you’re considering laser hair removal but…

  • All About Beard Care and Top Barbershops in Singapore

    All About Beard Care and Top Barbershops in Singapore

    You can oil it.You can trim it at home.You can follow every beard reel on Instagram. And still end up with an uneven, dry, or unruly beard. Beard care isn’t just about growing hair on your face — it’s about maintaining skin health, shape, and…

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